Everybody loves the iconic Budweiser Clydesdale horses and looks forward to their featured stories in the Superbowl commercials. This ad was designed to raise your spirits and give you hope.
When one of the famous Clydesdales injures his leg, his owner patches him up but seems unsure he’ll make a full recovery. The loyal golden retriever never abandons hope for his friend.
Time passes as the horse lays in his stall, still healing. Just when it seems like he will never get back to normal, the horse dramatically rises to his feet.
The Clydesdale’s canine friend greets him enthusiastically in the stable. The two animal friends run freely together down a dirt road and into the fields, fully healed and back in action.
The owners of the Clydesdale clink a couple of Budweiser beers together and celebrate the victory of their beloved horse. The joy on their faces is unmatched in the light of a bonfire.
Budweiser leaves us with a truly inspirational message stating, “In the land of the brave, down never means out.” The journey of this persistent horse teaches us a valuable lesson.
Even though we may endure trials, hope is never lost. Through the courage in our hearts and the help of our friends, we can get back up on our feet.